Abandoned Cart Data

22 May

Like a physical shop you will regularly have customers browse your store and put items in their basket.  Some of these customers may choose to abandon their basket and look elsewhere.  It is a fact of life that more carts are abandoned than completed. This is not down to any mysterious technical issue but is purely down to human free will.

You can use the Abandoned Cart Data to claw back lost sales.  With this information you can perhaps contact the shoppers (to offer discounts?) to seal the deal.


The Marketing > Abandoned Cart Data section of your Freewebstore Control Panel allows you to view your abandoned cart data against successful orders. It also allows you to see at which point the cart was abandoned.  If you click the  “More Details” link you can see details of what items were in the basket when the cart was abandoned.


7 Responses to “Abandoned Cart Data”

  1. Jo Niblett May 22, 2014 at 10:41 am #

    Thank you for the abandoned carts data…how about an email alert when a cart is abandoned?

    • Jo May 28, 2014 at 2:27 pm #

      Sorry, guys – is this the wrong place to leave a suggestion like the one above? Jo

      • Stephen May 28, 2014 at 2:40 pm #

        Hi Jo,

        We are always keen to hear suggestions from our users so feel free to comment here.

      • Jo May 28, 2014 at 2:41 pm #

        Thanks Stephen…please see my suggestion above! An alert email would be really useful! Any chance?
        PS loving freewebstore!

      • Stephen May 28, 2014 at 2:43 pm #

        Thanks for your kind words ! This is a feature we will be looking at adding to the Abandoned Cart section in the future.

      • Jo May 28, 2014 at 2:48 pm #

        Thanks Stephen… incidentally, is there a freewebstore users online forum or anything similar?

      • Stephen May 28, 2014 at 3:11 pm #

        Hi Jo, Although we dont have a forum, we have found a number of users use this blog or our Twitter account to communicate with each other.

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