Tag Archives: store owners

Store of the Month: September

1 Sep

The freewebstore Store of the month for September (September already!?!) is the creative, Barcelona based store SonjaElisa¬†ūüŹÜ You know the score, we caught up with Sonja for a chat about her business and how things are going so far ūüôā

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1. Please tell us a bit about yourself, your business, and where it all started

I’m a Finnish fashion designer living in Barcelona. I have¬†been making things¬†since I can remember, cutting, gluing and hand sewing before my mum let me use her sewing machine at the age of 8. After working for corporate for many years, I ventured into freelancing and started feeling the need to create again. I wanted to go back to making something handmade, where I could truly express myself, something I felt passionate about and that related to slow fashion. So I launched my own line, Sonja Elisa silk accessories, which I make in my Barcelona workshop.¬†

I make silk accessories for women, men, and kids. Products include scarves, shawls (silk paired with a warmer double layer), bow ties and pocket squares. They are all hand painted and hand sewn, each one unique in its kind, as no pattern turns out the same way. I love silk painting as it is flowing, organic and unpredictable, and each piece has its own magic!

2. What is the best thing about owning your own business/online store? 

The best thing is the freedom. I can manage the store easily on my own and in my own time, and it’s a great window into the global marketplace, through which I can connect with customers all over the world.

3. How do you market your product?

I mostly use social media (Instagram and Facebook), to showcase my work. I also attend occasional markets and makers fairs, and a few retail stores feature exclusive collections. My silk scarves and bowties are very unique in style so I try to find the best channels to reach customers that relate to the aesthetics and values of my brand.

 

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One of Sonja’s fantastic products: Men’s bow-tie

 

4. If you could have ANYONE to come and work for you, who would it be and why?

 Sophia Amoruso, she has passion, drive, and edge. I find her story very inspiring.

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Sonja finds Sophia Amoruso’s story inspiring

5. Do you have any advice for new store owners?

Don’t try to get it perfect on the first go, it is only natural to evolve your store. If you don’t start you won’t know what you want to improve! Ask for help from the guys at freewebstore if you get stuck, freewebstore have a great customer support team. Also, BELIEVE in your idea and don’t give up or get discouraged, try to learn from critique and improve your products and branding.

6. Is there a specific reason you chose to use freewebstore as your eCommerce platform? 

Freewebstore offers a great combination of functionality, design, technical support and price plans. It’s super easy, fast and simple to manage, and contains all the tools I need in an online store platform.

7. If you could choose one magic power, what would you go for?

Mind reading! And teleportation. And telekinesis. Oh wait, did you say only one??

8. Why is eCommerce important for your business?

I think eCommerce is essential for my business, it’s the best way to be able to reach my niche customers around the globe, and not be limited locally.

9. And finally, do you have any celebrity customers?

I do have a few celeb artsy bow tie customers. For example Matthew Waldman, American designer, and artist; Janne Kyttänen, 3D artist and designer and Jari Karttunen, Finnish dance artist.

 

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Matthew Waldman is a customer of Sonja’s

 

Sonja is using the crystal clear design for her store and we definitely think she’s done a great job. If you would like to be considered for the freewebstore store of the month series then get in touch with our success team at successteam@freewebstore.com¬†

New Website ūüéČ

25 Aug

We’re delighted to be able to roll out our sparkling¬†new website! The¬†team has been working hard designing a new website that not only promotes our new store owners but showcases what a fantastic platform freewebstore is. We hope you like it…

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The aim for the new website is to:

1. Promote our fantastic store owners

It’s a given that if it wasn’t for our fantastic store owners, there would be no freewebstore. Our new website promotes and celebrates a selection of our successful store owners, with an aim of including a load more in the future! With a full video feature, testimonial and website link, it’s a great way to promote our freewebstore family.

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If you believe your online business deserves a video feature and promoted on our homepage, send an email to our customer success team at successteam@freewebstore.com.

2. A simple, clear message to show exactly what freewebstore is all about.

We have reduced the number of slides on our website to promote a clear message for everyone to understand Рafter all, we live with the mantra of eCommerce for everyone! The website is our opportunity to tell the world who we are, what we do and most importantly what you can achieve using freewebstore.

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3. Promote our fantastic free features

We’re sure you know all about the fantastic free features that freewebstore has on offer. If not, well, the new website is certainly the place to learn about our fantastic FREE features, clearly displaying all of our features available for free users and being transparent when it comes to what’s available for the premium users.

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Big¬†thanks¬†to the team who have helped with design and launch our new website, which you can check out here. There are a few hidden ‘easter eggs’ on the website – comment below if you can spot them ūüėȬ†