Store of the Month: July

10 Jul

Our store of the month for July is Rainbows and Sprinkles. Lucy took a few minutes out of her busy schedule to answer a few of our questions – take a look!

july-store-of-the-month

1. Please tell us a bit about yourself, your business and where it all started

I am full-time Mum to my son Oliver who will be 2 in September, it was during the first 6 months of his life that I was spending a lot of time at home during the cold winter months and was looking for something that I could start doing at home to make myself a bit of pocket money. I experimented with various different baby products until I decided to develop a handmade children’s clothing range from newborn – 4-5years. I found a lovely lady in Exmouth to work with me to develop these products and we started working together very quickly after that!

 

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Lucy and her family

 

2. Do you make the clothes yourself or do you have a team to produce these?

We all have our own part to play in making every garment. I now have a team of 4 ladies who all work extremely hard to make each piece. Everything is cut out, sewn and assembled by hand all in sunny Devon.

 

3. Do you have a physical store as well as an online store? How do you market your product?

We advertise through Facebook and then customers order through my freewebstore. I’ve done a few stalls in the past when the business was very young however, I can reach so many more customers via Facebook and my website that it’s not worth selling at stalls. However, I would love to have a physical flagship store one day.

4. If you could have ANYONE to come and work for you, who would it be and why?

I would love Jo Malone to come and work with us! I love her work ethic and the reason so started her business is quite similar to mine. My aim is to be as successful as her – you’ve got to aim high!

jo malone

Jo Malone would be Lucy’s ideal celebrity employee!

 

5. Do you have any advice for new store owners?

If you have an idea just go for it! I thought about launching Rainbows & Sprinkles one evening and was so driven to make it work even though I had no background in textiles or clothing. It’s very cliche but you have to believe you will succeed. I was absolutely determined that Rainbows & Sprinkles was going to work, there was no other option.

6. Is there a specific reason you chose to use freewebstore as your eCommerce platform?

I think freewebstore is a fantastic platform. Almost all of my sales are placed on smartphones and my website adapts to smartphones so well and makes it so simple to use and navigate. I love the way my orders are set out and it makes them so simple to manage which is a massive bonus for me and If I ever have a concern or question, my emails are answered almost immediately which I think is just fantastic.

7. If you could choose one magic power, what would you go for?

I would love to teleport! I adore traveling and would love to see as much of the world as possible so definitely teleportation!

8. And finally, where do you see rainbows and sprinkles in 5 years time?

I have so many plans for Rainbows & Sprinkles in the next 5 years. We are always developing new products and introducing new prints – we are launching dresses in July and are discussing developing an older children’s range from 6-12y. I am also talking to a number of wholesalers at the moment to discuss various shops stocking out products and we are also working on moving from a made to order basis to an ‘in stock’ system to dramatically reduce lead times – we all know how fast babies and toddlers grow!

Rainbows and Sprinkles (1)
Check out Rainbows and Sprinkles here. Interested in making a fantastic store like Rainbows and Sprinkles? Learn more here.

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