It may seem like a minefield when you start out with your eCommerce website, weighing your products, getting quotes from shipping providers and then deciding what to charge for postage and packaging.
Let me stop you right there.
At freewebstore we recommend keeping it simple! Choose one price and stick to it. Better still, offer free postage and include your postage fees in the cost of the item on your eCommerce website. If your business model is to undercut your competitor then be sure to see what they are selling at though. Customers like pricing to be simple.
Your customers will thank you for it and you will thank me for increasing your sales!